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Build a contingent workforce that attracts and retains parents

Unlocking the potential of parents in the contingent workforce.

 

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Background 1

Your Contingent Playbook for Success

What drives the success of corporate contingent workforce programs? Having access to a large pool of contingent workers is key and parents and caregivers can be a promising source of candidates. Now, with the rise of remote work for professional roles and the future of work unfolding, the possibilities are vast. 

Recent research by Werklabs and Staffing Industry Analysts (SIA) has uncovered an issue — there is often a gap between the expectations of parents and the offerings of companies. This conflict harms both sides: parents may avoid contingent work, and companies miss out on potential workers.

Companies who are Leaders providing flexible, supportive work environments operate within four basic dimensions of support: opportunity, empathy, training and flexibility. In this ebook we’ve identified the eight steps within these dimensions, along with 14 action items that  companies like yours can take to build a contingent workforce program that attracts and retains parents.

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